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Narrative Machines: Modern Myth Revolution And Propaganda

Jese Leos
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Published in James Curcio
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Every day, we are bombarded with stories, narratives, and myths that influence our perceptions, beliefs, and actions. These narratives have the power to shape the way we see the world, alter our opinions, and even manipulate our behavior. We live in the age of narrative machines, where storytelling is a key tool for those in power to control the masses and shape society.

But what exactly are narrative machines? How do they work? And what role do they play in modern myth revolution and propaganda? In this article, we will dive deep into these questions and explore the fascinating world of narrative machines.

The Power of Storytelling

Storytelling is a fundamental part of human culture. Since the dawn of time, humans have used stories to make sense of the world, pass down knowledge, and create meaning. The power of storytelling lies in its ability to engage with our emotions, capture our attention, and influence our beliefs.

Narrative Machines: Modern Myth Revolution and Propaganda
Narrative Machines: Modern Myth, Revolution, and Propaganda
by James Curcio(Kindle Edition)

5 out of 5

Language : English
File size : 2275 KB
Text-to-Speech : Enabled
Screen Reader : Supported
Enhanced typesetting : Enabled
Word Wise : Enabled
Print length : 214 pages
Lending : Enabled

However, narrative machines take this power to a whole new level. With the advent of technology and social media, narratives can now be spread at an unprecedented scale and speed. Whether it's through news outlets, social media platforms, or even targeted advertising, narrative machines have the ability to reach millions of people in an instant.

The Anatomy of a Narrative Machine

A narrative machine is composed of several interconnected elements that work together to shape public opinion and influence behavior. These elements include:

  1. Narrative Architects: These are the individuals or organizations that craft and construct narratives. They have the power to influence public discourse, shape popular culture, and control the stories that we consume.
  2. Media Networks: Narrative machines rely heavily on media networks to disseminate narratives to the masses. Whether it's through traditional media outlets, online news platforms, or social media, media networks are the conduits through which narratives flow.
  3. Emotion Exploitation: Narrative machines leverage the power of emotions to make their narratives more compelling and persuasive. They tap into our fears, desires, and aspirations, manipulating our emotions to shape our worldview and influence our actions.
  4. Confirmation Bias: Narrative machines are highly effective because they exploit our tendency to seek out information that confirms our existing beliefs. They provide narratives that align with our preconceived notions, reinforcing our beliefs and further entrenching us in our ideological echo chambers.
  5. Propaganda Techniques: Narrative machines often employ various propaganda techniques to further their agendas. These techniques include deception, manipulation, fear-mongering, and the creation of false consensus.

Modern Myth Revolution and Propaganda

Myths have always played a significant role in society. They act as the underlying narratives that shape culture, morality, and social norms. However, in the age of narrative machines, myths have taken on a new form. They are no longer confined to ancient legends or folklore; they are now actively propagated by those in power.

Modern myths are carefully crafted narratives that serve the interests of the narrative architects. They are designed to shape public opinion, legitimize certain actions or policies, and maintain the existing power structures. These modern myths are often reinforced through media networks and can be incredibly persuasive due to their emotional appeal and confirmation bias exploitation.

Propaganda is the fuel that drives the narrative machines. It is a tool used by narrative architects to control information, manipulate public opinion, and maintain their grip on power. By disseminating propaganda through media networks, narrative architects can shape public discourse, control the narrative, and silence opposition.

The Implications and Countermeasures

The rise of narrative machines and the proliferation of modern myths pose significant implications for society. They can lead to the erosion of trust, the polarization of opinions, and the manipulation of public opinion. In extreme cases, narrative machines and propaganda can even lead to the manipulation of elections, the incitement of violence, and the suppression of dissenting voices.

However, there are countermeasures that can be taken to protect ourselves from the influence of narrative machines. These include:

  1. Media Literacy: Developing critical thinking skills and media literacy can help us discern fact from fiction and identify the narratives being pushed by narrative machines.
  2. Diverse Perspectives: Actively seeking out diverse perspectives and engaging in civil discourse can help us challenge our own biases and expose ourselves to alternative narratives.
  3. Independent Journalism: Supporting independent journalism can help counter the influence of narrative machines by providing unbiased and fact-checked information.
  4. Regulation and Transparency: Implementing regulations and promoting transparency in media networks can help curb the spread of propaganda and ensure a more informed public.

In the age of narrative machines, stories have become both the weapons and shields that shape our reality. The power of storytelling has been harnessed by narrative architects, media networks, and propagandists to control public opinion, manipulate behavior, and maintain power. Understanding how narrative machines work and actively working to counter their influence is crucial in preserving a free and informed society.

Narrative Machines: Modern Myth Revolution and Propaganda
Narrative Machines: Modern Myth, Revolution, and Propaganda
by James Curcio(Kindle Edition)

5 out of 5

Language : English
File size : 2275 KB
Text-to-Speech : Enabled
Screen Reader : Supported
Enhanced typesetting : Enabled
Word Wise : Enabled
Print length : 214 pages
Lending : Enabled

Many will mark 2015 to 2017 as the transitional moment the nihilistic id came into plain view in American culture and politics. But it is hardly the product of any single movement or idea, and it is hardly unprecedented. Narrative Machines uses a cut-up, pastiche approach to analyze how sub-cultural and fringe ideas permeate the mainstream, especially through the Internet—from Aleksandr Dugin's faux-postmodern Traditionalism to the cult of personality Reality TV show that has taken over every media outlet, from the gnostic horror of Nick Land's Dark Enlightenment to the Calvinism of identity politics, from the millenarian fervor of Transhumanism to the utopian nightmare of Fascism. A retrofuturist aesthetic unites them all, an "occulted theology", allegedly secular recreations of the religious impulse, accidental rewrites of the metaphysics of the past. 

Compiling ten years of writing and research with a series of palimpsest artworks, this assemblage was created for the outsider artists and insider theorists, and everyone else that lives at the fringes. For those opposed to a world formed by a single, monolithic myth, and yet still seek a collective dream in the fractured panopticon of the present.

Philosophical Project

This book will help decode the illusory monoliths of modern myth, using the work of theorists such as Delanda, Bataille, Baudrillard, Grey, Zizek, and Benjamin as a springboard.

Art Project

A series of illustrations accompany the text, using a mix of collage, bricolage and palimpsest repainting, a style inspired by Adbusters, artists of artifice like Bowie and Warhol, satirists of fascist and pop culture like Laibach and NSK. This cut up, derivative method is explored theoretically within the text. We recognize that in a world where nothing is original, everything is source material for appropriation to new purposes. This aesthetic clearly involve a certain wink in the general direction of 90s Utopian-Dystopian Industrial and alt culture, updated as a dark LSD vision of 2015–17 Internet, a series of love (and hate) notes pieced together of other sources and painstakingly re-created and subsumed. These pieces will appear in a variety of art shows, and a forthcoming full-color collectors edition.

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